Business
Starting, structuring and scaling your own thing, from the first sale to the first hire.
How to raise your prices without losing clients
The signs you're undercharging, how much to raise your rates, when to give notice, a copy-and-paste email template, and exactly what to say when a client pushes back.
How to trademark your brand name (and when it's worth it)
What a trademark protects, how to search the USPTO database, pick classes, file, and use TM vs. ®, plus when registering is worth the money and when to hire an attorney.
How to hire your first virtual assistant
What to hand off first, how to write the job post, run a paid test task, handle contractor paperwork, and give a VA access without handing over your passwords.
How to start a real business with less than $1,000
No loan, no investors, no fancy brand. How to pick an idea, get paying customers first, set up the legal basics, and launch for less than $1,000.
How to vet a creator management agency before you sign anything
A good agency can free up your time and grow your income. A bad one can take your accounts and your money. Here's what to ask, what to check, and when to walk away.
8 contract clauses every creator and freelancer should understand
Scope, payment, usage rights, exclusivity, IP, termination, indemnification and non-competes: what each clause means, what to watch for, and what to push back on.
How to open a business bank account
Why your creator or freelance income needs its own account, what documents to bring as a sole prop or LLC, which fees to watch, and how to connect your payouts.
Do you need an LLC as a creator or freelancer?
What an LLC actually protects, what it doesn't do for your taxes, what it costs, and how to tell if forming one is worth it for your creator or freelance business.